WHAT:

Pitney Bowes and Google are teaming up to host a live-streamed panel discussion focused on what businesses can easily do to attract and capture the customer who is ready to buy. With customers gearing up for the holidays and many businesses planning out their end-of-year spending, now is the time for businesses to ask themselves two very important questions: How will I attract these customers? And how will I get them to buy from me? A panel of small business experts and successful business owners will share advice and action steps for easy-to-implement tactics to help business owners attract customers who are ready to buy now through marketing and search. Questions will be taken from the online audience. #SMBmagnet

WHEN:

WHO:

Panelists:

-- Jeff Crouse, Vice President and General Manager, Small and Medium Sized Business, Pitney Bowes

-- Misty Young, Owner/Chief Marketing Officer of the Squeeze In, local diner in Reno, NV recently profiled in The New York Times for its social media savvy. Featured on Food Network's Throwdown w/ Bobby Flay

Moderator: Gene Marks, Small business owner, contributor to Forbes, The Huffington Post, business news commentator, and author of several books including In God We Trust: Everyone Else Pays Cash

WHERE:

Register @ http://www.pb.com/customermagnetseries