<< Back
Pitney Bowes Launches PitneyWorks for Small Businesses; Comprehensive Suite of Integrated Solutions Addresses Mail, Marketing and Financial Needs
STAMFORD, Conn.--(BUSINESS WIRE)--September 22, 1999--Pitney Bowes Inc. (NYSE: PBI), the leader in mail and messaging solutions, today announced the launch of PitneyWorks, the company's brand focused on meeting the needs of today's small business owners. The PitneyWorks offering includes a full suite of mail, messaging, marketing and financial products and services designed for the way small business really works.
The products under this umbrella PitneyWorks brand draw on Pitney
Bowes' innovative product development and market expertise in
providing total solutions for the small and home office. Pitney Bowes
is already one of the nation's largest suppliers for small business,
serving hundreds of thousands of businesses across virtually all
industry categories.
"We know that when it comes to small business, one size does not
fit all. In fact, small business knows that getting the job done means
more than putting a stamp on an envelope. Their concerns are about
attracting and retaining customers, paying the bills, getting the
message out, building the business and more," said Elise DeBois,
President, Pitney Bowes Small Business Solutions. "The PitneyWorks
brand was created to establish these valuable tools under one name
that focuses solely on small business in a way that's in tune with how
they really work."
The PitneyWorks suite of small business solutions was created
with deep insight into business owners' needs and a comprehensive
understanding of the various processes involved in running their
businesses. Knowing that a small business person has to assume many
roles to get the job done and that one size does not fit all in this
market category, PitneyWorks provides convenient, flexible and
affordable options to address different needs. To help small
businesses mail more efficiently, PitneyWorks offers the following
tools:
-- ClickStamp(TM) Online and ClickStamp(TM) Plus, two PC-based
postage solutions that allow users to generate, address and print
postage with a standard inkjet or laser printer. ClickStamp(TM) Online
works for users with Internet access and enables postage to be printed
directly onto envelopes while online. ClickStamp(TM) Plus allows
customers to download postage via modem and store it in a vault that
attaches to a PC, for use when needed. These products are currently in
beta test in Washington DC and California with the USPS.
-- ValueShip(TM) for overnight mail or packages - a free, easy to
use internet tool that helps small businesses choose the most cost
effective and timely way to ship a package or overnight letter.
-- Personal Post(TM) digital postage meter for the 80% of mail
volume that is not computer driven today. The digital meter works with
all types of mail and offers "24/7" access to postage refills via a
built-in phone modem.
Small businesses are also concerned with attracting and retaining
customers, and need resources to get their marketing messages to
customers in an easy-to-execute and professional manner. With this in
mind, PitneyWorks has created:
-- DirectNET(TM) -- a "one-stop" service to do direct mail online.
DirectNET(TM) provides customers with free template software to help
them design mail pieces which can then be sent online to Pitney Bowes
with a mailing list for printing, addressing and mailing anywhere in
the US within three business days.
-- TargetProspects(TM) -- a revolutionary Web-based service that
allows businesses to select and download qualified customers from a
pool of more than 11 million US businesses and 95 million consumers.
In addition, PitneyWorks financial solutions provide ways to help
small businesses better manage their cash flow and finance critical
needs, including postage. Among the solutions offered are:
-- PitneyWorks Business RewardsSM VISA(R) Card - businesses can
obtain a $25,000 line of credit for purchases, as well as cash
accessed instantly worldwide at ATMs, banks or with personalized
checks. There is the option of extended payment flexibility and
competitive interest rates, and owners can redeem their reward miles
on any airline with no black out dates.
-- PitneyWorks Capital Line - a unique line of credit providing
easy checkbook access to working capital, offering instant
availability of up to $50,000 with a preferred fixed rate of 13.9%
(compared to higher rates of 17% and 19% charged by most banks).
-- PitneyWorks Reserve Account - enables owners to improve their
cash flow management by allowing them to earn free postage based on
their pre-paid postage deposits, just as they would earn interest on
their money in a bank.
-- PitneyWorks Purchase PowerSM - a unique, convenient service
that allows customers to order now and pay later for postage and
supplies.
Pitney Bowes Inc. is a $4.2 billion global provider of informed
mail and messaging management. For more information about Pitney
Bowes' full range of services and products, please visit
http://www.pitneybowes.com or call 1-800-640-7058. Customers
interested in ordering a Personal Post(TM) postage meter or to sign up
to beta test one of PitneyWorks' new products can visit
http://www.pitneyworks.com or call 1-800-446-6406.
--30--cf/ny* CONTACT: Beth Ghiloni Pitney Bowes Inc. (203) 326-6148 ghilonel@pb.com or Tania Sawa-Priatka Brodeur Porter Novelli (203) 399-8286 tsawapriatka@brodeur.com KEYWORD: CONNECTICUT INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED INTERACTIVE/MULTIMEDIA/INTERNET