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Pitney Bowes Partners With U.S. Postal Service To Highlight the Power of Direct Mail
Sponsors Multicultural Business Seminars in New York
STAMFORD, Conn., April 1 /PRNewswire-FirstCall/ -- Pitney Bowes Inc. (NYSE: PBI) today announced its sponsorship of a series of business seminars aimed at helping multicultural business owners learn how to leverage direct mail to protect, grow and acquire customers. The seminars, which will be conducted by the U.S. Postal Service, will demonstrate the latest direct mail strategies for efficient and effective customer relationship management. The business sessions -- for African American and Hispanic business owners -- will be held in New York City (dates and times below).
"There are more than 3 million multicultural businesses in the United States and by the year 2050, the U.S. population will be significantly multiethnic," said Henry Hernandez, Executive Director for Global Diversity Leadership at Pitney Bowes. "As the number of multicultural businesses in the U.S. grows, so too does the need to understand how direct mail can help businesses succeed. Direct mail is one of the most effective tools for growing business and with the right technology and expertise, it can cost-effectively drive business results."
Pitney Bowes experts are prepared to share information about their exclusive mail management technology and various mail solutions to help business owners save time and money. The company offers addressing, folding, inserting and mailing system solutions that can help businesses of all sizes find and keep customers.
Attendees will be gathering in New York City for the three and a half hour presentations. The seminars are $25 each and scheduled as follows:
African-American small business owners Thursday, April 3, 2003 8:00 a.m. - 11:30 a.m. W Hotel at Times Square (To register, call 1-800-THE-USPS (1-800-843-8777) ext. SE4179) Hispanic small business owners Thursday, April 10, 2003 8:00 a.m. - 11:30 a.m. W Hotel at Times Square (To register, call 1-800-THE-USPS (1-800-843-8777) ext. SE4220) About Pitney Bowes
Pitney Bowes is the world's leading provider of integrated mail and document management systems, services and solutions. The $4.4 billion company helps organizations of all sizes engineer the flow of communication to reduce costs and increase impact, and enhance customer relationships. The company's 80-plus years of technological leadership has produced many major innovations in the mailing industry and more than 3,500 active patents with applications in a variety of markets, including printing, shipping, encryption, and financial services. With approximately 33,000 employees worldwide, Pitney Bowes serves more than 2 million businesses through direct and dealer operations. More information on the company is available at www.pb.com.
SOURCE Pitney Bowes -0- 04/01/2003 /CONTACT: Karen Herckis of Pitney Bowes Inc., +1-203-351-6138, karen.herckis@pb.com/ /Web site: http://www.pb.com/ (PBI) CO: Pitney Bowes; U.S. Postal Service ST: Connecticut IN: OFP SU: BLK HSP TS -- NYTU138 -- 7766 04/01/2003 14:52 EST http://www.prnewswire.com