Solution Can Help Customers Quickly and Easily Improve Address Quality
STAMFORD, Conn.--(BUSINESS WIRE)--Nov. 30, 2009--
Pitney
Bowes Inc. (NYSE:PBI) today announced the introduction of AddressRightNow™
online list management service for organizations with small-volume or
infrequent mailings. The new online service helps to eliminate
inaccurate addresses and updates mailing lists based on the latest
change of address information from the U.S. Postal Service.
According to the Postal Service, more than 45 million Americans change
their address each year. This can make staying connected to customers,
members or prospects a challenge, and can lead to delivery delays,
customer dissatisfaction, reduced response rates and cash flow, and
increased postage costs.
Having the ability to validate addresses for moves prior to the
generation of the mail piece reduces costs and enables mailers to meet
important Postal Service quality standards. This includes the Move
Update Standard, which requires mailers to apply a USPS®-approved method
on First-Class Mail® and Standard Mail® that is submitted at discount
postage rates. This update must be performed within the 95 days prior to
the mailing. Effective January 4, 2010, mailers that do not comply will
be subject to additional postage of $0.07 per assessed piece.
The AddressRightNow service can help mailers reduce or eliminate
undeliverable mail by updating addresses to incorporate change of
address information.
“Mailing lists are the lifeblood of a customer’s mail communications and
keeping lists current and accurate can be challenging with frequent
moves and postal address changes,” said Mark Pollack, vice president,
marketing, U.S. Mailing for Pitney Bowes. “Our new AddressRightNow
online list management service can help mailers easily and quickly
improve the quality of addresses in their mailing lists, which can lead
to improved response rates and reduced mailing costs.”
The AddressRightNow service enables mailers to easily upload mailing
lists to Pitney Bowes’s secure Web site in minutes and is available
24/7. Address Verification services scan lists for issues that could
lead to undeliverable mail, and help correct addresses and format them
according to U.S. Postal Service standards. The AddressRightNow Move
Update services help customers identify if anyone in their mailing list
has moved and provide up-to-date information for people and businesses
that have provided the USPS with their new address.
The AddressRightNow service includes easy-to-use features including auto
matching capabilities, which helps mailers quickly identify key address
fields in their files during job set-up and can typically process
results within minutes.
For additional information on the AddressRightNow online list management
service, please visit: https://www.pb.com/addressrightnow.
About Pitney Bowes:
Pitney Bowes is a $6.3 billion global technology leader whose products,
services and solutions deliver value within the mailstream and beyond.
Founded in 1920, our company’s 35,000 employees deliver technology,
service and innovation to more than two million customers worldwide. For
more information about Pitney Bowes, its products, services and
solutions, visit www.pb.com.
USPS, First-Class Mail, Standard Mail and NCOALink are trademarks owned
by the United States Postal Service.
Source: Pitney Bowes Inc.
Media
Pitney Bowes Inc.
Karen King, 203-351-6189
karen.king@pb.com
