Shoppers around the World Can Now Buy from Australia's Leading
Cosmetic and Beauty Online Shopping Destination
STAMFORD, Conn.--(BUSINESS WIRE)--Feb. 27, 2017--
Pitney Bowes Inc. (NYSE:PBI), a global technology company providing
innovative technology solutions to power commerce, announced today that
Australian cosmetics retailer Adore
Beauty is now a globally-optimized ecommerce site, bringing their
coveted brands and unique cosmetics, skincare and beauty products to
shoppers around the world.
As part of its strategy for international expansion, Adore Beauty is
working with Pitney Bowes to provide a renowned Borderfree customer
experience and seamless, localized online shopping to consumers across
the globe.
The cross border ecommerce offering from Pitney Bowes supports the
end-to-end technology and services platform that attracts new costumers,
provides a localized shopping experience, handles payments and landed
costs and ensures that deliveries reach customers safely and efficiently.
“Adore Beauty is already Australia’s leading online shopping destination
for beauty products and cosmetics and, this year, we sought to expand
our footprint globally by partnering with Pitney Bowes. Through this
partnership, we are able to offer thousands of our wonderful products to
more than 150 countries and territories thanks to the technology, which
offers a seamless localized experience to customers,” says Kate Morris,
founder and CEO of Adore Beauty.
“It’s great to see popular retailers like Adore Beauty ready to share
their consumer philosophy and unique beauty line with shoppers outside
of their home market,” said Lila Snyder, Executive Vice President and
President, Global Ecommerce for Pitney Bowes. “With a growing
international fan base, Adore Beauty is now ideally positioned to
connect with global online shoppers. We are excited to partner with
Adore Beauty on this exciting opportunity to expand globally.”
In the 2016 Pitney
Bowes Global Online Survey, shoppers across the world indicated that
they chose online retailers who offered personalized customer
experiences, brand loyalty and better quality products. These are also
the hallmarks of Adore Beauty’s philosophy, fueling its rise as the
leading Australian online beauty, skin care and cosmetic retailer, and
will continue to drive the brand as it expands internationally.
Pitney Bowes’ cross border solutions are available as part of the Pitney
Bowes Commerce Cloud, a commerce enabler, providing access to
solutions, analytics and APIs across the full commerce continuum with
speed and agility.
About Adore Beauty
Beauty advocate Kate Morris, CEO and Founder of Adorebeauty.com.au,
started Australia’s first beauty e-commerce site in 1999 from a garage
in Melbourne at the age of 21.
Starting with just $12,000 and two little known cosmetic companies on
board, Adore Beauty has grown to more than 165 authorized brands and
over 12,000 products and attracts millions of visitors.
Kate was awarded the Business Innovation Award for Victoria at the
Telstra Business Women’s Awards in 2014, and was inducted into the
Australian Businesswomen’s Network Hall of Fame in 2015.
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company powering billions
of transactions – physical and digital – in the connected and borderless
world of commerce. Clients around the world, including 90 percent of the
Fortune 500, rely on products, solutions and services from Pitney Bowes
in the areas of customer information management, location intelligence,
customer engagement, shipping, mailing, and global ecommerce. And with
the innovative Pitney Bowes Commerce Cloud, clients can access the broad
range of Pitney Bowes solutions, analytics, and APIs to drive commerce.
For additional information visit Pitney Bowes, the Craftsmen of
Commerce, at www.pitneybowes.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170227006311/en/
Source: Pitney Bowes Inc.
US:
Pitney Bowes
Kathy Raymond, 203-351-7233
Kathleen.raymond@pb.com
or
Australia:
Pitney
Bowes Inc.
Kathleen Sweetapple, 0424 065 874
Kathleen.sweetapple@pb.com
