Retailers find new opportunities for growth and profitability in a
new unified frontier
STAMFORD, Conn.--(BUSINESS WIRE)--Mar. 13, 2017--
Pitney Bowes Inc. (NYSE:PBI), a global technology leader that provides
innovative solutions and services powering anywhere-to-everywhere
commerce, today announced that it will launch its much anticipated
Commerce Complete™ for Retail platform at next week’s ShopTalk in Las
Vegas. Commerce Complete for Retail uniquely brings together the
industry’s most capable and scalable platform to make unified commerce
more than just a desired state, delivering the must-have capabilities
and value to complete a retailer’s technology, tools and services
offerings for growth and sustainable profitability.
Increasingly savvy shoppers now enjoy a plethora of retail options that
combine the physical and digital shopping experiences ranging from
click-and-collect, order online/return in store, ship-from-store.
Meanwhile, the cost of offering these scenarios has placed tremendous
pressure on the margins of retailers and their ability to thrive
long-term.
Additionally, consumer behavior has taken the next leap forward, as
these scenarios have gone global. According to Pitney Bowes 2016
Global Online Shopping Study, 66% of shoppers have already purchased
cross-border, and that number is expected to increase over the next few
years. Retailers have invested heavily in traditional technologies to
deliver the experiences consumers expect, but now need the must-have
capabilities that give them global reach, control over hidden costs like
shipping, and enable sustainable profitability.
Pitney Bowes offers Commerce Complete for Retail as a unifying platform
with unmatched customer reach through cross-border and marketplaces as
well as intelligent and optimized shipping, a true anywhere to
everywhere capability. Complemented by unique services for marketing,
payments, and delivery, as well as powerful API’s for location,
shipping, tracking and more, retailers are able to meet and exceed
consumer expectations without compromise. With these capabilities that
complement and extend existing technology investments, retailers can
grow with transparency and control of costs not before possible.
Global consumers will benefit from Commerce Complete for Retail through
a seamless and unmatched shopping experience. Retailers will find the
painful tradeoffs they have faced coming to an end, as insight,
experience, and execution are finally available in one platform, on a
global scale.
“With so many retailers having to close stores, retailers MUST turn
their stores into distribution points. At the same time, these retailers
need to expand their customer base beyond their traditional geographies
to grow. All of this requires a disciplined approach to Unified Commerce
and getting to a single version of the truth about the order and the
customer,” said Greg Buzek, President of IHL Group. "Pitney Bowes is
uniquely positioned with their commerce platform to optimize shipping,
cross border and sourcing, helping retailers satisfy these critical
scenarios at the best possible margins.”
“ShopTalk, the premier event in retail and ecommerce, is the ideal venue
to announce Pitney Bowes’ capabilities in unified commerce. While we
gather to discuss the future of the shopping experience, Pitney Bowes is
here to help retailers get there today,” said Lila Snyder, Executive
Vice President and President, Global Ecommerce, Pitney Bowes. “Pitney
Bowes’ combination of technology, services and subject matter expertise
is critical for retailers looking to consolidate their data and
capabilities into one, simplified platform to better address the needs
of their customers.”
At the ShopTalk event, Pitney Bowes will be meeting with attendees and
sharing ideas through a variety of avenues.
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In the spirit of exchanging ideas, Pitney Bowes will be located in the
exhibit area at booth 229.
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Jon Kapplow, Senior Vice President, Consumer and Merchant Solutions,
will present at the ShopTalk Demo Track Session, “Addressing Changing
Customers” on Monday, March 20, 2017, 9:45-9:55am PDT
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Lila Snyder, Executive Vice President and President of Global
Ecommerce will be participating in a panel discussion, “Commerce
Innovation: Build, Invest or Buy?” on Tuesday, March 21, 2017,
8:30-9:05am PDT.
The Pitney Bowes Commerce Complete for Retail solutions are available as
part of the Pitney
Bowes Commerce Cloud, a commerce enabler, providing access to
solutions, analytics and APIs across the full commerce continuum with
speed and agility.
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company powering billions
of transactions – physical and digital – in the connected and borderless
world of commerce. Clients around the world, including 90 percent of the
Fortune 500, rely on products, solutions, services and data from Pitney
Bowes in the areas of customer information management, location
intelligence, customer engagement, shipping, mailing, and global
ecommerce. And with the innovative Pitney Bowes Commerce Cloud, clients
can access the broad range of Pitney Bowes solutions, analytics, and
APIs to drive commerce. For additional information visit Pitney Bowes,
the Craftsmen of Commerce, at www.pitneybowes.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170313005608/en/
Source: Pitney Bowes Inc.
Pitney Bowes Inc.
Kathy Raymond, 203-351-7233
Kathleen.raymond@pb.com